We created a campaign to raise awareness around disabilities within Nedbank – both seen and unseen. The campaign builds up to International Day of Disabled Persons on 3 December 2022.
This campaign will be expanded in 2023 to drive awareness for the Disability Forum, declaring disabilities and various types of disabilities.
A series of short videos were also created. These were meant to disrupt flow and make the viewer think. The videos featured three disability categories: sight, sound (or hearing) and anxiety (mental disability).
