Why A Logo Is Not A Brand: The Importance of Building a Strong Brand Identity
When it comes to building a successful business, many people make the mistake of thinking that a logo is the […]
Brand Identity vs Branding: What’s the Difference and Why It Matters?
In the world of marketing and advertising, terms such as brand identity and branding are often used interchangeably. However, they
Brand Strategy vs Brand Identity: Understanding the Differences
As businesses strive to establish their presence online, it’s essential to understand the concepts of brand strategy and brand identity.
Brand Strategy Demystified: The Essentials for Business Success
Brand strategy is the foundation upon which successful businesses are built. It’s a long-term plan that outlines the goals, values,
Nedbank Disability Awareness Campaign
We created a campaign to raise awareness around disabilities within Nedbank – both seen and unseen. The campaign builds up
Why outsource your design needs to South Africa?
Websites still form a crucial part of any business. Lots of small business owners face the challenge of what route to go. Free (such as Wix), Wordpress or custom built websites.
CASE STUDY: Hellsend website – from Wix to WordPress
Websites still form a crucial part of any business. Lots of small business owners face the challenge of what route to go. Free (such as Wix), Wordpress or custom built websites.
Websites: WordPress, Wix or custom?
Websites still form a crucial part of any business. Lots of small business owners face the challenge of what route to go. Free (such as Wix), Wordpress or custom built websites.
What is better: print vs digital magazines?
As technology increases and business operating models change, the question remains: printed vs digital magazines?
Read long as show the pros and cons of each medium.
The need for corporate magazine design
To understand what makes great corporate magazine design, we must first understand what magazine design really is.
A magazine design consists of elements like headlines, images, captions, bylines, subhead and body copy.
Understanding how these elements fit together to grab attention is essential. Combine this with conveying info and messaging and you have a design challenge on your hands!